Rayman Boozer, the principal designer of Apartment 48, is a graduate of Indiana University. After moving to New York City, “Time Out” magazine had dubbed him the “go to designer for color consulting.” Over the years Apartment 48 has embraced that distinction – specializing in combining vibrant colors, exotic materials, and contemporary furnishings to create spaces that feel optimistic, relaxed and effortless. The company focuses on its clients and utilizing its craft to tell a unique story.
Apartment 48 takes an organic approach to building the narrative. For over two decades, they have worked with clients on a multitude of projects: modern lofts, television studios, summer homes, and commercial offices. Regardless of the project, their goal is to discover the client’s voice and to cultivate a design that enhances their uniqueness and style.

1. How did you begin designing interiors ?

Rayman Boozer: My journey into interior design began when I opened my home furnishings store, Apartment 48, in Chelsea, New York. It started as a lived-in, shoppable experience where I curated furniture, objects, and art to create unique and inspiring spaces. As I immersed myself in the world of design, I realized my passion for transforming interiors and making them vibrant and inviting. I gradually transitioned the business towards interior design, combining my knowledge of materials, colors, and furnishings to create spaces that exude optimism, relaxation, and effortlessness.

2. Has there been a defining moment in your career ?

One defining moment in my career was when I was named an AD100 Top Designer. It was an incredible honor to be recognized among the most influential designers in the industry. This milestone validated my unique approach to interior design and reinforced my commitment to creating spaces that are visually stunning and deeply personal. Being featured in esteemed publications such as House Beautiful, Vogue, and Elle Décor further solidified my presence in the design world and opened doors to exciting collaborations and projects.

3. What is your favorite type of client/project ?

I genuinely enjoy working with clients who are open to exploring vibrant colors, unique materials, and contemporary design. My favorite projects are those where I can infuse creativity and bring a fresh perspective to the space. Collaborating with clients who trust my vision and allow me to push boundaries is incredibly rewarding. It’s exciting to see their reactions when we transform their interiors into something that truly reflects their personality and exceeds their expectations.

4. What do you think is the deciding factor in a successful interior design project ?

In my experience, the deciding factor in a successful interior design project is the ability to strike a harmonious balance between functionality and aesthetics. While creating visually stunning spaces is important, it is equally crucial to ensure that the design enhances the daily lives of the people who inhabit them. Understanding the needs, preferences, and lifestyles of clients is paramount. By combining this knowledge with my design expertise, I can create spaces that are not only visually captivating but also practical, comfortable, and tailored to the client’s individuality.

5. What is the most challenging aspect of your work ?

One of the most challenging aspects of my work is finding the perfect balance between pushing creative boundaries and respecting the client’s preferences. It requires a delicate dance of introducing innovative ideas while maintaining open lines of communication and collaboration. It’s crucial to listen to the client’s desires and aspirations and interpret them through my design lens. Additionally, managing the logistics, timelines, and budgets of multiple projects simultaneously can also be quite demanding. However, these challenges fuel my passion for design and keep me constantly engaged and striving for excellence.

6. How would you describe your creative process and its influences ? How do you get inspired ?

My creative process is deeply influenced by my love for vibrant colors, exotic materials, and contemporary furnishings. I draw inspiration from a wide range of sources, including art, fashion, travel, and the natural world. Observing the interplay of colors, textures, and patterns in these diverse realms helps me develop a unique perspective that I can translate into my designs. I also find inspiration in engaging with other creative minds, attending design events, and exploring new design trends. Ultimately, my goal is to create spaces that evoke a sense of joy, optimism, and beauty.

7. What advice would you give beginner designers ?

To beginner designers, I would offer the following advice: Embrace your unique perspective and never be afraid to take risks. Develop a strong foundation of design principles and constantly seek opportunities to expand your knowledge and skills. Build a network of mentors and peers who can offer guidance and support throughout your journey. Always remain curious and open-minded, and be willing to learn from both successes and failures. Finally, trust your instincts and let your passion for design shine through in every project you undertake.

8. What would be the ideal place to design for you?

The ideal place for me to design would be a space that embraces creativity and celebrates individuality. I am particularly drawn to projects where I have the freedom to infuse vibrant colors and experiment with unique materials. Whether it’s a residential home, a boutique hotel, or a commercial space, the ideal place would be one that allows me to create an environment that inspires and uplifts those who inhabit it.

9. Could you describe a typical day of your work?

A typical day of my work is filled with a variety of tasks and interactions. In the morning, I often start by reviewing project plans, communicating with clients, and coordinating with my design team. This includes brainstorming ideas, sourcing materials, and managing project timelines and budgets. I may visit design showrooms, meet with artisans, or collaborate with contractors on-site. Additionally, I allocate time for research, staying updated on design trends, and maintaining relationships within the design community. Each day brings new challenges and opportunities, which keeps my work dynamic and inspiring.

10. How do you choose the specific materials you work with?

The choice of materials is a crucial aspect of my design process. I carefully select materials based on their aesthetic qualities, durability, and appropriateness for the intended space. I consider factors such as color, texture, pattern, and how they interact with other design elements. I often collaborate with skilled artisans and craftsmen to create custom pieces and unique finishes that add a personalized touch to the interiors. I also prioritize sourcing materials that align with my commitment to sustainability and ethical practices.

11. What artists/creatives have influenced you?

I draw inspiration from a diverse range of artists and creatives who have left a lasting impact on me. Additionally, I admire the creativity and innovation of contemporary artists and creatives who constantly push boundaries and challenge traditional design norms. Frida Kahlo, Alex Katx, Larry Poons, Peter Beard, Grace Coddington.

12. What contemporary designers do you appreciate?

There are several contemporary designers whose work I greatly appreciate. I love Kelly Wearstler, Sheila Bridges, and Kit Kemp. These designers continue to inspire me with their unique perspectives and their ability to create spaces that are both visually striking and deeply meaningful. 

13. If you had to summarize your creations in one word or sentence, what would it be?

I would describe my creations as “vibrant, captivating narratives that celebrate individuality.”

14. Do you have any books/programs/podcasts to recommend to our readers?

Absolutely! Here are a few recommendations for design enthusiasts: I always recommend the Alchemist to everyone because its’ a life changing story. Designwise, my favorite books are Interior Life by Gert Voorjans, Haute Bohemians by Flores Vianna and Vogue Living, Houses, Gardens, People.

As for podcasts, I highly recommend “The Chaise Lounge” hosted by Nick May, which features insightful interviews with industry leaders and design professionals, I will be on the next episode so please check it out. Also, the Grand Tourist hosted by Dan Rubenstein.